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Google & Canva
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3 Creative Canva Hacks to Improve Your Assets3 Creative Canva Hacks to Improve Your Assets
Utilize Canva to help improve your assets in just a few simple steps
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Speakeasy Co.
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3 Strategies to Engage Your Social Media Audience3 Strategies to Engage Your Social Media Audience
Engagement is a common way to track social media performance. Are viewers engaging and providing feedback?
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Marvin Meyer
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Alcohol Advertising RestrictionsAlcohol Advertising Restrictions
Media platforms regularly monitor audience targeting and prevent misinformation of alcohol in advertisements. Before you begin marketing for your unique, new wine and spirits, familiarize with the following advertising restrictions.
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Stephen Dawson
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6 Digital Advertising KPIs & How to Improve Them6 Digital Advertising KPIs & How to Improve Them
There are multiple Key Performance Indicators (KPIs) that showcase how well your campaigns, ad sets and ads are performing, so it can be overwhelming to know each KPI and understand how to interpret the data.
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Upsplash | firmbee
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Top 5 Best Reports in Google AnalyticsTop 5 Best Reports in Google Analytics
Since its start back in 2005, Google Analytics has undergone a lot of changes and has gotten a lot more sophisticated with its reporting over the years and yet has remained one of the most invaluable sources of information for digital insight amongst businesses.
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Total Food Service
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Women’s History Month - Celebrating Speakeasy EmployeesWomen’s History Month - Celebrating Speakeasy Employees
We’re all about celebrating women all the time. Even though International Women’s Day was earlier this month, March is Women’s History Month, and we’re excited to highlight some pretty impressive women on the Speakeasy team. We’ve asked them each one question: What does it mean to you to be a woman working in the alcohol space?
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Paolo Bendandi
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2020-2021 U.S. Alcohol Sales By Category2020-2021 U.S. Alcohol Sales By Category
Alcohol sales increased in 2020 and have continued to surge throughout 2021, with overall sales already surpassing those of 2019.
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pexels.com
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6 Strategies for Organic Instagram & Facebook Growth6 Strategies for Organic Instagram & Facebook Growth
With the constant evolution of social media algorithms and the growing number of alcohol brands entering the market, it is especially important to maintain and attract steady growth on Instagram, Facebook and other platforms where your ideal customers engage the most.
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Spiked Spindrift
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Low or No Alcohol Is Full of PotentialLow or No Alcohol Is Full of Potential
Low or no alcohol drinks have become a growing global trend in the beverage industry. And not just because it’s Dry January. In fact, the IWSR reported that, by 2024, consumption of these low/no alcohol drinks is expected to increase by 31% across Australia, Brazil, Canada, France, Germany, Japan, South Africa, Spain, the UK and the U.S.
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Carlos Muza
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Benchmarks for E-Commerce SalesBenchmarks for E-Commerce Sales
When it comes to tracking key performance indicators for your direct-to-consumer business, it can be difficult to figure out where you stand in comparison to your competitors. Is your cost per acquisition (CPA) miles ahead of your industry competitors, or do you need to further optimize your campaigns to reach new heights?
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