Industry Resources

The Rise of Micro-Influencers and How to Utilize Them in Your Marketing Strategy

The Rise of Micro-Influencers and How to Utilize Them in Your Marketing Strategy

Sommer Burbank

With the rise of influencer marketing, businesses are now shifting towards collaborating with social media influencers to reach a wider audience. Let's dive into a few ways ways in which...

The Rise of Micro-Influencers and How to Utilize Them in Your Marketing Strategy

Sommer Burbank

With the rise of influencer marketing, businesses are now shifting towards collaborating with social media influencers to reach a wider audience. Let's dive into a few ways ways in which...

AI and Your E-commerce Business

AI and Your E-commerce Business

Colton Cunningham

Artificial intelligence (AI) has revolutionized various industries, and the e-commerce sector is no exception. E-commerce businesses can leverage AI tools such as ChatGPT to enhance customer engagement, increase sales, and...

AI and Your E-commerce Business

Colton Cunningham

Artificial intelligence (AI) has revolutionized various industries, and the e-commerce sector is no exception. E-commerce businesses can leverage AI tools such as ChatGPT to enhance customer engagement, increase sales, and...

Common Promotions to Increase Sales Throughout the Year

Common Promotions to Increase Sales Throughout the Year

Gabi Degen-Nosek

As an alcohol brand in the e-commerce space, it is essential to find ways to increase sales throughout the year continuously. With the increasing popularity of online shopping and the...

Common Promotions to Increase Sales Throughout the Year

Gabi Degen-Nosek

As an alcohol brand in the e-commerce space, it is essential to find ways to increase sales throughout the year continuously. With the increasing popularity of online shopping and the...

Boosted Posts vs. Ads: How to Leverage the Full Potential of Meta

Boosted Posts vs. Ads: How to Leverage the Full Potential of Meta

Sommer Burbank

Thanks to complex social media algorithms, your organic posts will only ever reach a small portion of your total audience. So, no matter how good your content is, it will...

Boosted Posts vs. Ads: How to Leverage the Full Potential of Meta

Sommer Burbank

Thanks to complex social media algorithms, your organic posts will only ever reach a small portion of your total audience. So, no matter how good your content is, it will...

On Message: 5 Email Campaign Strategies to Implement This Year

On Message: 5 Email Campaign Strategies to Implement This Year

Kim Nguyen

It’s no secret that digital marketing easily surpasses traditional media in both minimum investment and aggregation of actionable data. When developing any marketing strategy, brands must consider multiple channels to...

On Message: 5 Email Campaign Strategies to Implement This Year

Kim Nguyen

It’s no secret that digital marketing easily surpasses traditional media in both minimum investment and aggregation of actionable data. When developing any marketing strategy, brands must consider multiple channels to...

How to Stay Compliant using SMS Marketing as an Alcohol Brand

How to Stay Compliant using SMS Marketing as an Alcohol Brand

Sommer Burbank

In order to use SMS marketing appropriately and effectively in the alcohol space, it is important to understand the regulations and policies that outline an acceptable campaign. Read on for...

How to Stay Compliant using SMS Marketing as an Alcohol Brand

Sommer Burbank

In order to use SMS marketing appropriately and effectively in the alcohol space, it is important to understand the regulations and policies that outline an acceptable campaign. Read on for...